Online
Shop Brand Protection
Counterfeiters make it their mission to use your brand image and products negatively to advance their illegal business and harm your interests. The advent of e-commerce has made it easy for them to sell various types of diverted and counterfeit products online. Lead Code’s online brand protection service proactively helps you find anywhere on the web where your diverted products and imitations are being sold.
Challenge
The rapid development of cross-border e-commerce across the globe has brought many conveniences to people’s daily lives.
Counterfeiting transcended the physical market space. In fact, counterfeiters have advanced their trade and are now making inroads into online marketplaces (e.g. Amazon, Ebay, Alibaba) and popular social commerce spaces (e.g. Instagram, Facebook, TikTok, etc.) They even create websites that fake or clone original brands as a medium of exchange and transfer for counterfeit goods.
Solutions
Product Import Tracking
With the rampant counterfeit goods and product safety concerns, there are enormous demands for solutions to provide transparency of products from “sources to consumers.”The first is to establish a product authentication and supervision platform for government agencies or reputable organizations, record cross-border activities, track imported goods and assign unique anti-counterfeiting traceability identification code to each imported product to form a product authentication and supervision system
Online Shop Product Authetication
Help enterprises establish a trusted product authetication platform through e-commerce platform.
Benefits
Increase Confidence
With the SOI code scanner integrated into the platform, customers can easily use the code scanner to scan the code printed on the received products to get product information, verify authenticity and get involved in various customer engagement activities.
Platform Integration
Instead of using app or web to do code scanning, integration of the code scanner with e-commerce platform will provide a seamless experience of customers who purchase online.